Uncovering why & how a database should store and retrieve unstructured data, revealing key insights for the product team.
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Hi there !
I am a UX Expert.
I help bring user voices to the table, so you build products that matter -quickly, correctly & ethically.
1
Strategic
'What to build?"
2
Tactical
"How to build it?"
3
Evaluative
"Did we succeed?"
I am Sonia.
I work with product leaders and founders to uncover user needs—so you build the right thing, faster.
With 8+ years in big tech as a UX Researcher, I bring clarity on user needs through a proven research process that drives decisions on what to build, how to build it, and measures success along the way!
With 8+ years in big tech as a UX Researcher, I bring clarity on user needs through a proven research process that drives decisions on what to build, how to build it, and measures success along the way!
Featured Research Projects
Creating an AI tool to increase productivity that assists in using complex tools with fragmented information .
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Studied ways to simplify cohort analysis, making it accessible & efficient for non-analysts.
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Uncovering pain point users encounter while using multiple products to complete a task.
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This article explores the advancements in multimodal artificial intelligence (AI) technologies, highlighting their ability to process and integrate various data forms, such as text, images, and audio. It examines users' perceptions and sentiments towards these AI systems, providing insights into their current impact and potential future developments. The discussion encompasses innovative applications and ethical considerations, offering a comprehensive understanding of the evolving relationship between multimodal AI and its users.
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